IDEOGRAM

If you want to find an Ideogram in your surrounding is it just to take a look at the street, next time you walk into a public toilet, when you want to know if you sidewalk is for walkers or bicycles and so on. An ideogram is a graphical symbol that represents an idea, a similarity for something “real”, rather then a text as description. It can be a simple drawing, which represent and illustrate a concept, object or place.

Here is examples of ideogram that I have founds.

Skärmavbild 2014-03-11 kl. 15.37.15

This example of an Ideogram is a funny way to show where the bathroom is, which I found here in one of Rotterdams museums. I selected this example because of it’s not a common ideogram people use to have on their bathrooms door. But it still deliver right message to the audiences, who searching for a toilet.

Skärmavbild 2014-03-11 kl. 15.37.06

This example can you see at a normal airport. The different pictures symbolize a specific thing and it’s quite easy to interpret what everything is.

By combine this kind of ideograms with other signs like arrows, can a easy and fast interpretation be performed and a way descriptions can be explained without any words.  This is just one of many benefits when use of ideograms.